About Me
I am a senior e-commerce developer and development team lead. I've worked with a broad range of packages, languages, and personalities in some capacity or another. In my 15+ year career in e-commerce, I have mentored a team of 7 developers, integrated Magento 1 and Oracle EBS, supported migration of 9 figures of annual revenue from Magento 2 (Adobe Commerce) to Salesforce B2C Commerce Cloud (Demandware / SFCC), optimized poorly-performing web applications, and much more!
I have an acute memory and attention to detail. I am an invested contributor to brainstorming sessions and team discussions. I provide as much value to conversations about SEO, page speed, checkout optimization, and UX as the value I provide directly to the codebase, code reviews, sprint planning, and discussions about development best practices. I am a quick study and thrive on challenges.
I love my wife Kate, travel, and web development. I appreciate old houses, electronic music, and good food with friends. I enjoy hiking, craft beer, and funny internet pictures.
Contact Details
Everett Green
(865) 384-2015
[email protected]
Work
Conair LLC
Senior Salesforce Commerce Cloud Engineer • October 2023 - Present
Member of small in-house development team, collaborating with multiple agencies to support more than a dozen B2C Commerce Cloud sites. Implemented complex Floodlight, Amazon Ads, Facebook Ads, Site monitoring, and other business requirements via Google Tag Manager. Applied creative problem solving to meet the needs of our customers and the business. Designed and documented new Git workflow. Review agency work and collaborate on improvements. Support legacy PHP sites, as well as integrations with fraud protection, Klaviyo, Salsify, SAP, and more.
Freelance
E-commerce Engineer, Wordpress Developer, Google Tag Manager SME • May 2005 - Present
When interesting challenges come my way, I am eager to solve problems, expand my skillset, and share my expertise. I've lent my e-commerce, PHP, and web performance skills to numerous sites over the years.
Cricut - SFCC
Salesforce Commerce Cloud Engineer • October 2021 - May 2023
Underwent CCD102 virtual training to learn more about SFCC Development before passing B2C Commerce Developer certification in Jan 2022. Supported team through launch of multi-realm, multi-store migration from Magento 2 to SFCC on SFRA. Worked heavily with SFCC Business Manager to implement subscriber benefits and upsell via promotions, middleware, helpers, and custom templates. Resolved issues with Cart Abandonment integration using Google Tag Manager.
Cricut - Magento
Senior Magento Engineer • June 2020 - October 2021
Acted as production support through peak order volume >200/min, assisting with load testing planning and execution. Created and managed Docker environment and bespoke Bash utilities for working with our non-prod environments. Assisted SRE managing our Varnish config and AWS environments. Leveraged Blackfire PHP profiling, strace, and other tools to identify and resolve performance issues across the stack, leading to major performance wins ahead of important ‘20 Black Friday sale, and in April ‘21 leading to thousands in infrastructure cost savings. Resolved several issues with Google Tag Manager implementation, including with EMS and visitor ID.
Core Development, Inc
Magento Architect • September 2018 - June 2020
Solved client problems in fast-paced agency environment. Designed economical Magento solutions for different versions including M1, M2, and Magento Commerce Cloud. Performed code reviews, troubleshot complex client challenges in varied disciplines including SEO, advertising, fulfillment, email marketing, and more. Implemented hotfixes for urgent issues.
Radio Systems Corporation
Senior Web Developer, Team Lead • March 2008 - September 2018
Member of web team supporting several brand websites, practicing Agile/Scrum model. Three years of C# / ASP.net development with Kentico, transitioned flagship sites to PHP development in ExpressionEngine and Magento. Customized Oracle's Java/JSP-based iStore ecommerce platform for b2b and b2c orders. Integrated Magento with Oracle for CRM, fulfillment requirements. Mentored several junior and mid-level developers. Heavily involved in initiatives to improve site speed, conversion rate, SEO, fraud-prevention, and customer satisfaction. Integrated Google Analytics and other business requirements using Google Tag Manager.
Skills
I am confident developing solutions for Magento (Adobe Commerce) 1 and 2, Salesforce B2C Commerce Cloud (Demandware / SFCC), and WordPress. I use Git for my projects but have SVN and Mercurial experience. I am adept at debugging with PHPStorm + Xdebug and VSCode + Prophet to troubleshoot issues. I'm comfortable with Eloquent ORM, but also capable writing raw SQL for reporting and answering business questions.
- Magento
- Salesforce Commerce Cloud
- Wordpress
- JavaScript
- PHP
- HTML
- CSS
- Google Analytics (GA4)
- Google Tag Manager
Education
Salesforce Live Virtual Training CCD102
B2C Commerce Developer with SFRA; Instructor: Bhalinder Singh • November 2021
Attended weeklong course with live instructor, actively participated, taking and sharing notes with teammates.
Pellissippi State Community College
AAS, Computer Programming • May 2010
Graduated summa cum laude. Received award for honored graduate of CSIT department. PSCC Knoxville Chapter Officer for AITP, developed chapter website and helped coordinate events.
Organizations
CodeTN
Mentor, Presenter • 2015 - 2016
CodeTN is a coding competition for local high schools. I mentored a team as a "tech pro" and presented an introduction to Git and GitHub to competition participants.
Industry Meetups and Slack
Coding Dojo, KnoxJS, KnoxPHP, LOPSA, KnoxDevs, MageChat, SFCC Unofficial • 2013 - Present
Continued learning is an important part of staying relevant in our industry. I stay up to date and learn new things from my colleagues at a number of local and regional meetups. I am also a member of many developer Slack workspaces.
YPK
Young Professionals of Knoxville • 2013 - 2017
Special interest organization offering networking opportunities. I provide website support.
AITP
Association for Information Technology Professionals • 2008 - 2010
Industry organization offering learning opportunities and networking. I served as an officer, coordinated events, and produced the organization website.